DXMON JO, the weird hairstyle as strategy?
A rookie who is attracting attention for his hairstyle even before his debut is a hot topic.
DXMON Jo, the youngest member of the new K-pop boy group DXMON, is attracting attention for his red hedgehog hair. DXMON is a six-member boy group that will be launched in January, 2024. They were the opening stage of the 2023 Genie Music Festival held at KINTEX on the 9th before its official debut. Even though it was their first performance, they were confident. However, people were more attracted by Jo’s unique hairstyle. Jo appeared with bright red hair and a pointed so-called hedgehog hairstyle. It reminded people of TVXQ Changmin’s so-called ” urchin hair,” which made Korean fans reminisce. He was found to be 15 years old and made the significant impression on public.
Great Strategy of DXMON Jo
People are saying it was a great strategy. If we simply compare his retweet amount with others, its 16,000 vs 156. He became most famous member of the group for sure. Not just that, he is becoming viral in many social media platforms. K-netizens are saying, “So by the hairstyle people see the group, so it’s a successful strategy.” “They succeeded in making the group name known to public.” It’s another story about the group’s success, but the group’s recognition has definitely increased even before its debut.” “He is full of ambition. If he didn’t have that hairstyle, he wouldn’t have published articles all at once like this.” So people are praising his strategy, that he made a good decision to go viral. For newly debuting groups, the first thing to be successful is the attention. Their skills are important, but to show the performance, they need attention first. Getting public attention is a priority, and this group has done it by DXMON Jo.
On the other hand, DXMON will debut in January, 2024.
Mnet launching an audition program, debuting an idol group, CLICK HERE