Teddy Island, opening event without permission?
Many fans were excited that NCT Dream and Teddy Island, the fashion brand’s meeting. The brand posted pictures of NCT Dream members wearing the brand’s merchants. It looked cozy and comfortable and the price of the clothes were reasonable. So NCTzens (NCT fandom’s name) were excited of the commercial. It would be easy accessing and wearable merchants that they could buy. The brand opened pre-sale event as the fans expectation.
Pre-Sale Event happening
Like other brands collaboration, Teddy Island said they will be giving out photo cards when fans buy the clothes during pre-sale. Fans saw many brands doing it previously, so no one thought it was weird. For a day after the notice, fans were buying huge amount of clothings. The fans were expecting to get NCT Dream and Teddy Island collaborated photo cards, for sure.
Problem Occurred

However, a confusing announcement was updated by SM entertainment, the agency of NCT DREAM. According to SM entertainment the pre-order event was not discussed in advance. The company made sure that NCT Dream is the model of Teddy Island, but the event is not negotiated and was uploaded arbitrarily by Teddy Island. So NCT Dream collaborated event’s photo card merchants might not be given to fans who bought the clothes. So fans are urging each others to stop buying or cancel the previous orders, as it became complicated circumstance.
As the SM entertainment said they are asking answer of this happening to Teddy Island, it seems the answer will come out easily. However, until then it might be safer not to buy clothes through pre-order sales, if the purpose of buying is photo card. On the other hand, Teddy Island is not erasing the pop-up notice on their website.
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