
NCT Ten Manager Faces Backlash for Aggressive Conduct at Bangkok Hi-Touch Event
Fans Outraged Over Physical Handling and Cultural Disrespect
NCT’s Ten and his management team are facing intense criticism after a hi-touch event in Bangkok on April 21, 2025, where fans reported being physically pushed and hurried by Ten’s female manager. During a hi-touch event in Bangkok on April 21, 2025, multiple videos exposing Ten’s manager’s aggressive behavior toward fans went viral, with some clips surpassing 13 million views.
Video clips and firsthand accounts posted online show the manager grabbing fans’ hands or pushing them forward, even though attendees were keeping a respectful distance and following the event’s rules. Many fans described the experience as disrespectful and aggressive, with some stating, “You have no right to touch and drag me without consent. SO RUDE.”
Demands for Apology and Cultural Sensitivity
The incident quickly went viral on social media, with netizens demanding an official apology from SM Entertainment and the manager involved. Fans emphasized that in Thai culture, physical contact from strangers is considered highly inappropriate and disrespectful, and that such behavior was especially offensive given the fans’ compliance and the money spent to attend the event. Comments highlighted, “If SM wants to promote in Thailand, they seriously need to understand Thai culture. Grabbing or touching the arm of someone you don’t know is considered inappropriate and disrespectful here.”

Fans’ Reaction to NCT TEN manager’s attitude
@delighttttt_
You’re seriously the worst. This is what the staff did during the hi-bye—they came down and dragged fans to make them walk faster, blocked everything, and showed no respect to either the fans or Ten. It even made Ten look visibly upset. This was absolutely the worst today.ShopeexTEN_STUNNER
@Jomkarn1427
Don’t you know that in Thai culture, people dislike being touched by strangers? But you not only touched someone, you even dragged them away. This is a serious issue, and we demand an apology.
@NCTsmtown
@SMTOWNGLOBAL
@SMTrueThailand
@tenlee_believer
This Chinese lady manager always ruin the mood, who does she think she is?
Even TEN telling her that the marking is here so the fans are allow to stand there to react with him but she is mad after TEN told her or what?
I wonder how Chinese fan gonna react if this is on weibo.
@_snbth
I’m the one who got this action by manager and surely that i’m not break the rule of hi-bye
I’m continue walking without stop at the front of the artist.
What right do you have to touch and drag me without consent? Huh? SO RUDE
@WayV_official
@NCTsmtown
@SMTOWNGLOBAL
More about NCT TEN Stunner and solo activities > NCT Ten Stunner in Bangkok, the 1st Solo Concert in Hometown